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it’s not lipstick or lip gloss.

It’s liplove.


The unique Liplove formula moisturizes and hydrates the lips, with benefits that will make you glow.

All Liplove campaigns and photos feature real women, not professional models. We celebrate what makes every woman unique and beautiful, and encourage expression, acceptance and self love.

When you love yourself, that’s when you’re most beautiful.
— Zoe Kravitz

we like our products like we like our people: real, not toxic.

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